If there is a brand that have the best name and achieve highest collector prices in the worldwide, then Rolex must be on the top of the lists. Rolex isn’t a name that has just recently appeared in the spotlight; the brand has enjoyed years and years of success – ever since 1905, in fact. Why Rolex is so famous for the world? It is certain that the its unique compared with others. Undoubtedly, Rolex is the every shining light with its reliability, unique and strong design.

In 1905, the company was established by Hans Wilsdorf for the purpose of distributing timepieces and was originally called ‘Wilsdorf & Davies.’ It was only a few years before the name ‘Rolex’ was invented in 1908. The origins of the Rolex name is not entirely known but it’s said that Mr Wilsdorf wanted a short word, or name, that was easy to remember, and would look good on the watch’s dial, and could be easily pronounced in any language. And the name Rolex is perfect for that. From the start, Rolex concentrated on precision. Rolex was the first wristwatch in the world to receive a Chronometric Preciison certificate, and today, all Rolex movements have chronometer certification. The brand is not only makes among the very best automatic/mechanical watches in the industry with extremely accurate, reliable and robust movements, but also has been leading the way in terms of innovative watch design.

The individual watch designs are just as well known, there really is a Rolex model for everyone. The brand has long been associated with diving, professional divers and to develop high quality divers watches for that purpose -the Rolex Submariner and the Sea Dweller; Rolex is associated with yachting and has developed a watch for that purpose – the Rolex Yacht-Master II. Rolex is also associated with adventures and mountaineering and has developed the highly refined tool watch – replica Rolex Explorer.