Rolex has succeeded in creating a name that is synonymous with status and success. The brand has consistently been associated with people of power and influence, and has been worn by a few American Presidents, several world leaders and numerous celebrities and actors. For example, it has been worn by Former Presidents Dwight D. Eisenhower, Lyndon B. Johnson and Ronald Reagan. And Rolex was the official timekeeper of the fictional secret British agent James Bond 007, in the early Bond movies. Moreover, Rolex watches are very versatile and can be used for any occasion. They are luxury watches and tool watches all in one. It is the most luxury and practical watches that you can wear every single day even in extreme sports.

Rolex has succeeded in proving itself as a reliable and famous brand name with newsworthy events. Rolex has had a partnership with racing and motor sports since the 1930s. What’s more, the company introduced the Rolex Cosmograph Daytona in 1963, which is a great tool watch built for racing drivers. Today Rolex is a partner of Formula 1; Rolex is intimately associated with adventures and mountaineering. In 1953, the expedition that brought Edmund Hillary and Tenzing Norgay to the summit of Mount Everest was equipped with Rolex Oyster Perpetuals. Then in the same year, Rolex Explorer replica was launched by Rolex, which is very a great tool watch to accompany the adventurers to enjoying their trip; In 1960, the experimental bathyscaphe Trieste descended into the Mariana Trench, the deepest known depression on the Earth’s surface, with a Rolex Deep Sea Special experimental watch attached to the outside of the vessel. After reaching a depth of 10,916 metres, the watch emerged in perfect working order; The brand also established links with golf- since 1967, Rolex has been a partner of golf.